10 Sales Trends For 2014
Hence I've ten sales trends or predictions for 2014 in the world of selling.
1. All salesforces, whatever they're selling, will finally realise that the customer is fully in control, not them anymore. This will have wide implications to the sales practices, helping customers to buy rather than selling to them.
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3. Social media will be mastered by salespeople as a means to research their prospects more fully before making contact, using it to understand the buyer's position in their buying cycle and thus getting in front of them earlier.
Therefore, you'll benefit from steadily building your LinkedIn network contact-by-contact, giving invitations a quick glance to filter those of questionable intent. Of course, offline professional relationships and networking will also play a key role in your success, and merit significant time in your job search plan.
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4 - Control Notification Broadcasts.
All information you add to LinkedIn is public. However, you'll want to use a carefully planned strategy for how your newly redone Profile will be discovered by your current employer, Board members, staff, or executive peers.
Privacy Controls, found under your Settings, can be adjusted so that others are not informed of your Profile changes (meaning your staff or the executive team will not be notified of your updates).
Populating relevant sections of your LinkedIn Profile - your Headline, Summary, Experience, Contact information, and Education, at a minimum - will show your grasp of social media engagement.
While there's no "magic number" of Connections to cultivate in LinkedIn, Profiles of less than 100+ contacts imply an unawareness of online networking. It also follows that, as you welcome more Connections, you'll gain closer access to recruiters or other key people in your industry.
8. We'll all start creating more video to communicate to customers. Voice mail will be replaced with video mail so we all ought to get used to cozying up to the video camera and microphone.
9. iWatch -- Apples new watch with Smartphone capability will be launched and like the iPad, will be a game changer. Salespeople will adopt them to give Star trek like communication proficiency.
2. Salesforces will begin to ditch their old fashioned sales processes for one aligned to their customer's buying process and will gain entry much later in that cycle but will learn how to provide added value rather than be a pitcher of products or services.
Therefore, you'll want to consider disabling these visitor statistics on the receiving end. To do so: Go to Settings and then Privacy ControlsChoose "Select what others see when you've viewed their profile." Set this option to "You will be totally anonymous."
You will now be able to visit (and revisit) the Profiles of recruiters, hiring authorities, CEOs, etc. as often as needed, with no fear of being "found out."
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